The Problem With Facebook
3 人推荐 · 跨 9 个月 · 2014–2018

中文导读
Veritasium 的 Derek Muller 揭露了 Facebook 商业模式对公共主页与创作者的剥削:创作者辛辛苦苦积攒的粉丝,平台却要收过路费才给触达,并解析了算法限流与付费推广如何彻底搞臭了点赞的价值。
为什么 HN 推它
HN 讨论假粉刷量和黑产机器人时的必引参考,也是在 Facebook 砸广告投放前必须先看的避坑警示录。
「在给平台送冤枉钱之前,先把这两部视频看完。」HN 网友原话:before you waste any money, watch these two videos
英文原摘要(HackerTube / Claude 整理)
Veritasium's Derek Muller argues that Facebook's business model works against pages and creators, because it charges them to reach the audiences they built. He explains how filtering and paid promotion undermine the value of likes.
HN commenters recommend it, with its follow-up, as an exposé of fake likes and bot activity, and as a warning before spending on Facebook ads.
HN 上的提及
Well worth the watch.
Says we are all advertisers; Facebook filters for profit.
Veritasium has an interesting related video
in case you haven't watched these videos from Veritasium yet
Shows Facebook ads do not directly correspond to ROI.